ThePact is a video marketing agency with a focus on TikTok, Instagram, Facebook and YouTube. We create content that is watched, shared and sold – with over 3 billion organic views for our clients in Bulgaria and around the world.
Services
Creative services
- 01. Brand identity
- 02. Social Media Strategy
- 03. Copywriting and scripts for videos and commercials
Video production
- 01. Video shooting for social networks, advertisements, events
- 02. Video Editing
- 03. Audiovisual production
Influencer Marketing
- 01. Exploring available niche markets
- 02. Competition analysis
- 03. Managing advertising budgets and campaigns with influencers
Corporate Solutions
- 01. Employer branding
- 02. Brand awareness
- 03. Complete social media presence solution
- 04. Social network management and automations
Livestream and live events
- 01. Live Streams
- 02. Webinars
- 03. Organisation of live events
Clients
Studio
Reach everyone.
The right way.
Reviews
Deyan Trichkov
Over the past 2 years we’ve worked with The Pact on the most important video creation projects for our games.
Both Nikola and Ventzi demonstrate great professionalism, creativity, and a deep understanding of our vision.
They capture the essence of each project; they generate ideas how to make the videos really engaging while keeping impeccable attention to detail for each one.
Since we began working with them, our videos’ views have increased over four times and players’ engagement is continuously rising too.
Communication has always been seamless, with both Nikola and Ventzi being incredibly responsive to our feedback and requests, making each collaboration smooth and enjoyable.
We look forward to continuing our partnership with The Pact for future projects and we highly recommend their services to anyone who needs top-notch video creation expertise.
Velizar Velichkov
Nikola helped me create my podcast, "Да убиеш дракона", and has handled several of the episodes on it. His tips and strategies for making tumblr have helped me promote my videos more successfully on YouTube. Besides being a good friend, Nikola is a true professional at what she does. Of those rarely found in Bulgaria. I would double handedly recommend anyone to work with him in relation to video shooting, video editing and anything else for that matter.
Boris Madolev
Working with Nikola and Ventsi unlocked the potential of Strong and Shredded.
Yan Garkov
When we went to Nikola and Ventsi, we were just starting to develop our brand and we encountered many problems with its monetization and promotion.
In just 6 months we have managed to increase our followers almost 10 times, while at the same time we have significantly expanded our customer base and therefore our revenue.
Frequently Asked Questions
What services does ThePact offer?
ThePact offers 360° social-first video marketing solutions - from strategy to implementation.
Our services include:
- Social media audit and market analysis
- Building a brand identity and visual strategy
- Creative concepts and scenarios
- Professional video shooting and editing
- UGC campaigns and influencer marketing
- Maintenance and management of social profiles
- Corporate videos, commercials, aftermovies and event filming
- Livestream, webinars and live coverage
Everything you need to reach and engage your audience with effective video content.
What corporate solutions do you offer?
We offer a full range of corporate video solutions that communicate clearly, engage employees and build brand trust.
We create videos for:
- Internal communication and team building
- HR and employer branding campaigns
- Training videos and onboarding formats
- Filming events and conferences
- Video presentations and online recruitment
We support your corporate culture with creative, high-quality video content.
How and where are the videos filmed?
We have our own video studio and a full team of professionals.
We film in our space equipped with cinema-grade equipment, lighting, LED screens, backdrops and stage structures.
If needed, we also shoot on location - with a mobile set-up and team: director, cameraman, stylist, producer.
We guarantee quality and flexibility - according to your project needs.
What is UGC and how do you apply it?
UGC (User Generated Content) is authentic content created by real users - or professionally reproduced to look natural, casual and "native" to the social platform.
At ThePact, we use UGC strategically to build trust, audience intimacy, and an organic campaign look and feel.
We work with professional UGC creators, craft an accurate brief, define objectives and key communication highlights so that the content looks authentic - but delivers marketing results.
What is influencer marketing and how do you apply it?
Influencer marketing is the implementation of local influencers - popular faces on social networks in the region where your brand operates - into the advertising strategy in order to increase recognition among their audience.
They are used for influence, authority and to increase trust and conversions.
At ThePact, we take a strategic approach - choosing influencers that are relevant to your brand, building a brief, format and strategy that looks organic and engages their followers.
We track results and engagement with specific KPI targets - so we deliver real returns, not just impressions.
Can you build a TikTok profile from 0?
Yeah. We build TikTok profiles from scratch.
At ThePact, we have experience developing TikTok profiles from 0 to 100K+ followers, with over 3 billion organic views for our clients.
We use a creative strategy, clear content pillars, videos with a hook in the first 3 seconds, and a structure we developed that fits both the algorithm and the behavior of the audience.
The result: growth, recognition and engagement from the first month.
Do you have a guarantee of results?
Yes, we guarantee results - measurable and concrete.
From the start of the project, we set KPI goals and commitments - such as number of views, engagement, follower growth or other key metrics tailored to the campaign.
We work transparently and data-driven so you know what you're getting and why you're getting it.
How much does a video campaign cost?
The price depends on the scale of the project, the number of videos and the services included - such as script, filming, editing, influencers, etc.
Before each offer, we conduct a short and casual free online consultation to find out if we're right for each other and exactly how we could help.
We then prepare a customized offer tailored to the brand's needs, goals and budget.
Do you work with international clients?
Yes, we work with international clients in Europe, Asia and the USA.
We have experience with campaigns in Bulgarian, English, German, Spanish and Chinese, adapting the content according to the market culture and specifics of each audience.
Do you offer livestream and webinars?
Yes, we offer livestream and webinars with professional equipment and team.
We film, broadcast and produce live events - conferences, trainings, company meetings, webinars and product launches.
We provide cinema-grade equipment, multi-camera coverage, graphic elements, moderation and integration with platforms such as Zoom, Teams, YouTube and LinkedIn Live.
Can you manage long-term content and profiles?
Yeah. Managing content and social media accounts is a key part of our service.
With most clients we start with a creative and video strategy for their social channels, building up to UGC, influencers, ad campaigns and livestream.
We have been working with some partners for over 4 years, which is the best proof of sustainable results and mutual trust.
How long does a campaign take?
Typically a campaign takes between 2 and 6 weeks, depending on the objectives, the number of videos and the stages involved - such as creative concept, script, filming, editing and approval.
For smaller projects we can act expeditiously, and for larger campaigns a clear timeline is drawn up with phases and deadlines.
